Creative that
CREATIVE
Creative that
makes an impact.
We make actionable creative that makes a measurable difference, spanning television, rich
digital experiences, and direct mail. No matter the platform, our work will perform.
The EV Meet Ava umbrella campaign to launch Ava’s EV charging stations
Umbrella Campaign Creative
One theme.
A bigger story.
We start by boiling a message down to what
matters most. We build unifying themes that
connect touchpoints so every execution feels
intentional, cohesive, and part of a larger story.
Brand Development
Foundation built
to last.
We help brands define who they are and how they show up: from positioning and visual identity to logo design and brand voice. The result is a clear, consistent foundation that supports growth.
Video promotion for Tokyo Sky Tree
Video/Content Production
Every second matters.
From pre-production and storyboarding to capture and
post-production, we handle every stage of the process.
Our videos are edited by art directors to ensure each
piece supports the original creative vision—and
works for all intended uses.
WordPress Development
Flexible sites that
enhance performance.
We design and develop WordPress sites and landing pages that support campaigns and evolve with your needs. Our builds are mobile-first, secure, extendable, and designed to grow alongside your brand.
Multicultural climate action awareness campaign for the Commonwealth of Massachusetts
Digital Production
Digital that’s designed
to adapt.
From standard display to interactive formats, we produce digital creative made to perform at any touchpoint. That includes resizes, optimization, and custom placements.
Print Production
Crafted with care down to
the last detail.
From core collateral to elaborate direct mail, we manage print production end to end—including pre-flight, mechanicals, and QA—to ensure every piece is executed thoughtfully.
MEDIA
Audience-first media,
made to move people
to act.
KNOWLEDGE HUB
Great creative doesn’t just look good. It performs. Whether you’re curious about how data shapes our designs, the value of a unifying campaign theme, or the benefits of combining creative and media under one roof, explore our Knowledge Hub to see how EMG brings strategy, production and performance together.
What makes a strong creative agency partnership?
A strong creative partnership connects brand strategy, campaign ideas and production so the work remains consistent across every touchpoint. At EMG, strategy and production sit within one team, allowing us to carry an idea from initial concept through video, digital, web, print and other executions without losing sight of the original creative vision.
Why is a unifying campaign idea important?
A unifying idea gives every campaign execution a shared strategic and creative foundation. EMG begins by identifying the message that matters most, then builds a central theme that can extend cohesively across video, digital, social, print and other touchpoints while adapting to the needs of each channel.
What is performance creative?
Performance creative uses real campaign results to make the work more effective. EMG uses audience, channel and campaign insights to identify what resonates, sharpen the message and continually make the creative work harder without losing what makes the brand distinctive.
When should a brand use an integrated creative and media partner?
An integrated partner is especially valuable when creative and media need to move quickly, share learnings and work toward the same performance goals. Because EMG brings both capabilities together, audience and channel insights can inform creative development, and creative performance can directly influence ongoing media optimization.
